Product knowledge And retail services

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About Course

The Product Knowledge and Retail Services course is designed to equip participants with essential skills and in-depth understanding of products and customer service strategies in the retail industry. This course is ideal for individuals aiming to excel in retail sales, customer interaction, and delivering exceptional service.

Product knowledge is the cornerstone of success in the beauty industry. It’s not just about knowing the ingredients or how to apply a product; it’s about understanding the science behind it, the benefits it offers, and how it can solve a customer’s specific needs. This knowledge empowers beauty professionals

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What Will You Learn?

  • Comprehensive Product Knowledge
  • Understanding product features, benefits, and specifications.
  • Differentiating between product categories and identifying unique selling points.
  • Effective Communication Skills
  • Building rapport with customers and active listening techniques.
  • Presenting product information persuasively to meet customer needs.
  • Retail Service Excellence
  • Principles of outstanding customer service in a retail environment.
  • Managing complaints and ensuring customer satisfaction.
  • Sales and Upselling Techniques
  • Strategies to increase sales and promote related products.
  • Tailoring recommendations to customer preferences.
  • Market Trends and Consumer Behavior
  • Insights into market trends to enhance product positioning.
  • Understanding customer psychology for effective engagement.

Course Content

Product knowledge
Product knowledge is the cornerstone of success in the beauty industry. It's not just about knowing the ingredients or how to apply a product; it's about understanding the science behind it, the benefits it offers, and how it can solve a customer's specific needs. This knowledge empowers beauty professionals

  • Attendance 20 Feb’25
  • This Knowledge Empowers Beauty Proffesional to
  • Types of Product Knowledge
  • Attendance 3 Jan’25
  • Skin Care Knowledge
  • Hair Care Knowledge
  • Makeup Knowledge
  • Fragrance Knowledge
  • Tools & Equipment – Brand Knowledge
  • How Product Knowledge Can Improves Sales Success

RETAIL SERVICES IN BEAUTY INDUSTRY
Retail services in the beauty industry go beyond simply selling products. They focus on creating a memorable and personalized customer experience that builds loyalty and drives repeat business.

Exam
Product knowledge and Retail services Test Assessment

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